a short film by sharon arteaga
There are a few popular approaches to making a Kickstarter video. There is the little skit of the ways you have tried raising funds and failed to raise funds, and there is the basic, to the point video that explains the project and what is needed. I have seen both those approaches meet their goals and exceed them. Since it takes some work to make a video, and with how over-saturated the platform has become, it’s fun and advantageous to go an extra mile and use it as an opportunity to express your creativity. (Keeping it suited to you and your film/style.)
My intention with this blog - like my past production blogs - was primarily to provide information that could be helpful to other filmmakers and secondarily to chronicle the journey of this little epic short film. Having been the largest scale production I have produced, I had high hopes for reporting on a continual basis on the film’s progress and lessons learned. Being spread thin before and during Principal photography, I have decided to instead do a retrospect during post-production. I hope to weave it in with updates from Post-Production, but I will be prioritizing talking about what has already happened.
After searching far and wide, we found her! Meet Emilce Trinidad, our lead for Plane Pretend:
We reached our goal with 37 hours left - Thank you for all your support and your encouragement!!!!
Thursday while paying a visit to the very helpful ladies at La Peña Latino Arts Organization, I saw Fan Fest being set up caddy corner to their building. One of the ladies said, “See… how come you cant project something on a sheet at our window when something like this happens?”
I said, “Well can I do it this weekend?”
I walked around Fan Fest briefly that night and saw so many people there from around the world. I also some evangelists doing their thing, and I thought, Hey we can come here, too!
So, today, we did. I decided to skip the sheet at the window and go LARGE! We projected our film on the side of downtown Austin - I mean, why not!?
We made a few posterboards, grabbed a slate and a bucket, and went into the world of Formula 1 Fans.
We met some very fascinating people - from people that were filled with endorphins of watching racing in another country, to people in influential positions that loved our story so much, they immediately connected with us through their cell phones. (Some made sure we saved their phone and email on our phones before departing from us.)
Sure some people were extremely rude to us and some were dismissive, but the people that were not, made up for them.
We are going back there today. Find our projection at the corner of 3rd and Congress and find our Kickstarter at http://www.kickstarter.com/projects/planepretend/plane-pretend-a-short-film
Plane Pretend Kickstarter Launch Party
Our Kickstarter Launch Party was a very fun, motivating, and productive way to kick-off our 30 day campaign to raise $8,000 for Plane Pretend. Friends, new friends, and artists arrived to learn and show their support. You can find our campaign at this link: http://www.kickstarter.com/projects/1536577412/plane-pretend-a-short-film
PLEASE HELP US SPREAD THE WORD :) Share our video, talk about it, send us some good vibes. Thank you!
Special Thanks for those who helped plan the event:
La Peña (Cynthia, Libby)
Mi Victoria Bakery
Benjamin, Allison, and Abby Arteaga
Church of God 7th Day
the Medrano Family
I was told by a lady I had only telephonically known for 10 minutes, “You are on a journey, don’t resist it.”
There is something very frustrating about having to decide whether to postpone a plan due to weather (or due to anything, really). With an 85% chance of thunderstorms, we decided to postpone our Kickstarter Launch party. A few friends of ours were doing us a favor and letting us use their residential space for the event; but when we postponed the event, we had to consider a different space. Because of what followed, I must note that I was initially disappointed in having to rethink the event that I had been prepping for weeks.
The second phone call I made led me to a lady who owns an Latino Arts Organization in town. She filled the phone call with a whirlwind of information of people I should contact and places I should turn to, a little scolding, and a lot of motivation. She is the lady that told me, in all my disappointment, that I should not resist my journey. We agreed on me coming out to see the space the next day.
The next day…
I loved the space, but it took a while to be able to talk to the lady. A few hours later, she finally came down to meet me. Before I knew it, we were at her computer; and she was clicking away at the Texas Commission for the Arts webpage. She navigated me through their grant calendar while talking about resources available in town, in the state, and in the country. Any talk on the event was being put on the backburner. I kept telling myself, “Don’t resist the journey.”
The journey led to tacos at the bar in her venue. I got a sentence or two in about the event while pouring salsa onto my taco when suddenly she told me to wrap my taco and follow her out the door because we were going to the Hogg Library. We ran out and jumped into a car that was at a red light and drove off in time for the green light.
At the Hogg Library - an Austin Library where you can research philanthropists, associations, scholarships, and grants - the lady introduced me to the staff. They sat and gave me undivided attention, printouts, advice, and a reassurance that this delay or detour to my party was leading me to people and places I would not have otherwise encountered this soon in the journey.
That is what continued to happen throughout the day, from exploring local businesses on the East Side of Austin (like Spots, an office supply surprise, and Re-Store, a home improvement store that benefits the community while fighting poverty) to meeting two amazing women invited to sit with us at our lunch table at Mr. Natural on Cesar Chavez. It was a day of detours and never getting an answer on the venue. It was actually barely tonight that we finalized the details of the event.
It did not rain the night our event had originally been set for - the weather was actually perfect. I stood in the beautiful breeze, feeling upset, confused, and unaccomplished. I imagined how the night could have been going. In the same phone call I had with the lady the day before, she had also told me that every morning you wake up is a new chance to try again. To thank God that you are alive to give whatever you are doing another shot.
When I woke up, I thought of all the new discoveries that the detours and delay — or let’s call it “the time the rain bought me” — had given me. With the new space, with the new contacts, with the new knowledge, we are ready to take this Kickstarter party and campaign to a further level than we originally conceived.
Making this film has been a continual lesson of how we can restrict ourselves to only the things we can imagine. I’ve been reading alot about it in Erwin McManus book Wide Awake and Proverbs and Jeremiah. Though it is frustrating when it disrupts our plans, relishing in the journey pushes you past your limitations. Realizing what you can create after that is not at all frustrating.